{"id":610,"date":"2011-11-03T16:18:37","date_gmt":"2011-11-03T14:18:37","guid":{"rendered":"http:\/\/www.sundgrens.se\/wordpress\/2011\/11\/03\/preliminar-analys-av-openclass\/"},"modified":"2011-11-03T16:33:55","modified_gmt":"2011-11-03T14:33:55","slug":"preliminar-analys-av-openclass","status":"publish","type":"post","link":"https:\/\/www.sundgrens.se\/wordpress\/preliminar-analys-av-openclass\/","title":{"rendered":"Prelimin\u00c3\u00a4r analys av OpenClass"},"content":{"rendered":"

Under konferensen EDUCAUSE 2011<\/a> som h\u00c3\u00b6lls 18\u00e2\u20ac\u201c21 oktober i Philadelphia presenterade Pearson<\/a> en ny LMS som de utvecklat f\u00c3\u00b6r Google Apps for Education<\/a> (GAE) och som d\u00c3\u00a4rmed kan installeras via Google Apps Marketplace<\/a> med ett par klick. Denna nya produkt kallas allts\u00c3\u00a5 f\u00c3\u00b6r OpenClass<\/a> och lanseringen har genererat en hel del \u00e2\u20ac\u0153buzz\u00e2\u20ac\u009d i utbildningsv\u00c3\u00a4rlden.<\/p>\n\n

En del av uppm\u00c3\u00a4rksamheten h\u00c3\u00a4rr\u00c3\u00b6r fr\u00c3\u00a5n deras p\u00c3\u00a5st\u00c3\u00a5ende att de skulle utvecklat OpenClass i samarbete med Google, vilket f\u00c3\u00a5tt de senare att g\u00c3\u00a5 ut med en dementi<\/a>. Tim Drinan fr\u00c3\u00a5n Google:<\/p>\n\n

\u00e2\u20ac\u0153What it\u00e2\u20ac\u2122s not is it\u00e2\u20ac\u2122s not a joint release, and it\u00e2\u20ac\u2122s not a shared product. They built it with really nice integration with our systems. We worked with them as we do with a lot of vendors.\u00e2\u20ac\u009d Tim beskrev detta f\u00c3\u00b6rfarande som \u00e2\u20ac\u0153very common.\u00e2\u20ac\u009d<\/blockquote>\n\n

OpenClass \u00c3\u00a4r allts\u00c3\u00a5 ingen officiell Google-LMS vilket ett antal bloggar rapporterade kort efter lanseringen. Googles officiella st\u00c3\u00a5ndpunkt \u00c3\u00a4r dock att de \u00c3\u00a4r ointresserade av att sj\u00c3\u00a4lva ge sig in p\u00c3\u00a5 LMS-marknaden:<\/p>\n\n

\u00e2\u20ac\u0153At that session the Google official, Obadiah Greenberg, noted that college officials have long asked whether the company would build a learning system of its own. \u00e2\u20ac\u02dcOne of the No. 1 questions we get is, When are we going to build an LMS?\u00e2\u20ac\u2122 he said. He added that Google is a platform company and has no plans to get into the LMS market.\u00e2\u20ac\u009d (Young<\/a>)<\/blockquote>\n\n

En annan del h\u00c3\u00a4nger ihop med den n\u00c3\u00a5got vida tolkningen av begreppet \u00e2\u20ac\u0153Open\u00e2\u20ac\u009d i deras marknadsf\u00c3\u00b6ring. Joseph Ugoretz, CUNY<\/a> kommenterar detta s\u00c3\u00a5 h\u00c3\u00a4r:<\/p>\n\n

\u00e2\u20ac\u0153It\u00e2\u20ac\u2122s also not at all Open Source. Pearson uses the term \u00e2\u20ac\u0153open\u00e2\u20ac\u009d very very loosely \u00e2\u20ac\u201c so far I haven\u00e2\u20ac\u2122t seen anything at all open about it. Adrian Sannier says that that is coming \u00e2\u20ac\u201c some way for teachers to identify parts of their courses that could be shared with a wider network, multiple campuses or maybe all users of the system or maybe the whole world. But that\u00e2\u20ac\u2122s not available yet. And the source code is definitely not open or available. There aren\u00e2\u20ac\u2122t even API\u00e2\u20ac\u2122s yet (although again, Adrian promises that there will be).\u00e2\u20ac\u009d<\/blockquote>\n\n

Med Open menar de framf\u00c3\u00b6r allt att det \u00c3\u00a4r \u00c3\u00b6ppet f\u00c3\u00b6r vem som vill att installera och anv\u00c3\u00a4nda produkten, under f\u00c3\u00b6ruts\u00c3\u00a4ttning att man redan \u00c3\u00a4r en GAE-kund.<\/p>\n\n

En tredje del som genererat uppm\u00c3\u00a4rksamhet \u00c3\u00a4r att detta skulle kunna bli en \u00e2\u20ac\u0153disruptive innovation<\/a>\u00e2\u20ac\u009d f\u00c3\u00b6r LMS-marknaden.<\/p>\n\n

\u00e2\u20ac\u0153The audacity of what Pearson is attempting should not be underestimated. If they succeed, they could cause major tectonic shifts across several markets that are currently critical to higher education. Colleges and universities need to pay close attention to the kind of deal that they will be striking for themselves.\u00e2\u20ac\u009d (Feldstein<\/a>)<\/blockquote>\n\n

En av de viktigaste faktorerna bakom denna tolkning \u00c3\u00a4r att det \u00c3\u00a4r gratis:<\/p>\n\n

\u00e2\u20ac\u0153He was talking about the university purchasing process for an LMS and how that conversation would go with OpenClass. He said, \u00e2\u20ac\u02dcThey will give us a list of features that they are looking for, many of which we\u00e2\u20ac\u2122ll have, and some of which we won\u00e2\u20ac\u2122t. For some of those features we don\u00e2\u20ac\u2122t have, we\u00e2\u20ac\u2122ll say, \u00e2\u20ac\u02dcWe\u00e2\u20ac\u2122re not going to build those; you can build them yourself if you want, but the question you have to ask yourselves is whether those three features are worth the half a million dollars a year you are going to pay for that other LMS.\u00e2\u20ac\u2122<\/blockquote>\n\n
Think about being in the position of having to take the other side of that argument. That\u00e2\u20ac\u2122s how powerful \u00e2\u20ac\u02dcfree\u00e2\u20ac\u2122 can be as a disruptor.\u00e2\u20ac\u0153 (Feldstein<\/a>)<\/blockquote>\n\n

Men f\u00c3\u00b6r att Pearson skall b\u00c3\u00b6rja plocka marknadsandelar kr\u00c3\u00a4vs att det \u00c3\u00a4r en produkt som \u00c3\u00a4r tillr\u00c3\u00a4ckligt bra i f\u00c3\u00b6rh\u00c3\u00a5llande till konkurrensen, inte n\u00c3\u00b6dv\u00c3\u00a4ndigtvis b\u00c3\u00a4ttre i alla avseenden:<\/p>\n\n

\u00e2\u20ac\u0153I will also say that OpenClass is still a long, long, way from being even a bit close to the kinds of features and functionality, and from the kind of \u00e2\u20ac\u0153disruptive\u00e2\u20ac\u009d innovation that we are already seeing and demonstrating and doing at Macaulay (and elsewhere, of course) with WordPress. It\u00e2\u20ac\u2122s like some of us are already working with refining a very low-cost and efficient warp drive technology, while Pearson has just introduced a fairly nice three-speed bicycle which they will give away for free.<\/blockquote>\n\n
But\u00e2\u20ac\u00a6when the overwhelming majority of classes in this country are riding around right now on a ten-speed bicycle, for which they are paying $100k a year (or whatever), a nice shiny three-speed for free is going to sound like a pretty good deal.\u00e2\u20ac\u009d (Ugoretz<\/a>)<\/blockquote>\n\n

De verkar ha en bit kvar innan de \u00c3\u00a4r d\u00c3\u00a4r. Kommentarerna p\u00c3\u00a5 Google Marketplace antyder att det \u00c3\u00a4r en hel del problem bara att installera och logga in p\u00c3\u00a5 plattformen. Ett exempel:<\/p>\n\n

\u00e2\u20ac\u0153So all set up (after an hour) and couldn’t get Open Class to open up terms in Chrome (Huh???) so opened in Explorer, then accepted terms. Now can’t even get to the dashboard. Excited to try this, but really doesn’t seem to be put together well from the get go. Very disappointed it would be touted by Pearson & Google, but then not work. Did anyone at either place actually test this app??\u00e2\u20ac\u009d<\/blockquote>\n\n

Men det finns \u00c3\u00a4ven andra sidor p\u00c3\u00a5 disruptive-myntet.<\/p>\n\n

\u00e2\u20ac\u0153Naturally, the \u00e2\u20ac\u02dcfree\u00e2\u20ac\u2122 message has gotten a lot of attention. Many of the skeptics have focused on the question of where the hidden fees might be. That\u00e2\u20ac\u2122s the wrong question. The right question is, \u00e2\u20ac\u02dcWhat is so valuable to Pearson that they are trying so hard to give away something that normally costs real money?\u00e2\u20ac\u2122 \u00e2\u20ac\u0153 (Feldstein<\/a>)<\/blockquote>\n\n

H\u00c3\u00a4r ligger sannolikt orsaken till varf\u00c3\u00b6r Pearson gjort denna satsning till att b\u00c3\u00b6rja med. P\u00c3\u00a5 samma s\u00c3\u00a4tt som att Google inte \u00c3\u00a4r gratis, eftersom vi som anv\u00c3\u00a4nder deras s\u00c3\u00b6ktj\u00c3\u00a4nster etc. egentligen inte \u00c3\u00a4r Googles kunder utan den produkt de s\u00c3\u00a4ljer i form av mottagare av riktad reklam. Pearson siktar in sig p\u00c3\u00a5 ett par olika saker h\u00c3\u00a4r:<\/p>\n\n

\u00e2\u20ac\u0153The implication was that OpenClass would become an aggregator of academic achievements from various online courses and assessments provided by both Pearson and third parties. Think of it as half transcript and half LinkedIn, with maybe a dash of ePortfolio thrown in for good measure. While this potential was always there for any LMS with decent market share, Pearson understands curricular materials and assessments in ways that other LMS vendors don\u00e2\u20ac\u2122t. They are in a position to suck the marrow out of the data they will be getting. And because their platform is genuinely multi-tenant, it will be easier for them to do massive data analysis across all their customers.\u00e2\u20ac\u009d (Feldstein<\/a>)<\/blockquote>\n\n
\u00e2\u20ac\u0153What does Pearson get out of all this? They potentially get all the data on your students and an iron grip on the point of sale for all curricular content. Everything that worries you about what Facebook and Google know about you and everything that worries you about the control that Apple exerts over the iTunes and App stores should worry you about Pearson\u00e2\u20ac\u2122s ambitions.\u00e2\u20ac\u009d (Feldstein<\/a>)<\/blockquote>\n\n

Detta \u00c3\u00a4r exempel p\u00c3\u00a5 en mindre uttalad agenda fr\u00c3\u00a5n Pearsons sida. Sedan finns en mer tydlig agenda ocks\u00c3\u00a5<\/p>\n\n

\u00e2\u20ac\u0153Then there\u00e2\u20ac\u2122s the market for content. Pearson has been pretty consistent and proactive about emphasizing that they want to sell third-party content through OpenClass. This could be powerful when combined with the analytics. Imagine a platform that could recommend content\u00e2\u20ac\u201dand courses\u00e2\u20ac\u201dto students based on their achievements, career goals, academic strengths and weaknesses, and so on. Imagine that it can automatically keep copies of their papers, tests, etc., and present their achievements in ways that prospective employers and graduate schools would find meaningful.\u00e2\u20ac\u009d (Feldstein<\/a>)<\/blockquote>\n\n
\u00e2\u20ac\u0153QUESTION 7: Do we have back-end access to our institutional OpenClass system and data?<\/blockquote>\n\n
ANSWER: Yes, institutions will have access to a rich data set within OpenClass at no cost. They will also be able to access for fee services from Pearson for expert analytics consulting and data analysis tools.\u00e2\u20ac\u009d (Kim<\/a>, IHU)<\/blockquote>\n\n

I kommunikationen fr\u00c3\u00a5n Pearson betonas g\u00c3\u00a5ng p\u00c3\u00a5 g\u00c3\u00a5ng att detta inte \u00c3\u00a4r en produkt f\u00c3\u00b6r distanskurser, utan de riktar helt och h\u00c3\u00a5llet in sig p\u00c3\u00a5 marknaden f\u00c3\u00b6r st\u00c3\u00b6d till campuskurser.<\/p>\n\n

\u00e2\u20ac\u0153This is a standard LMS for a class (not a fully online class, Pearson is trying to make that distinction very clear) where a teacher and students want to do the basic LMS stuff\u00e2\u20ac\u201cpost a few things, assign and submit a few things, check grades, have a little bit of discussion\u00e2\u20ac\u201cmainly just for asking and answering questions, not what I call a \u00e2\u20ac\u0153real\u00e2\u20ac\u009d online discussion (wide-ranging, digressive, engaging, critical, multi-media). Multi-media capabilities are limited. Sharing with the world outside the classroom, or escaping the silos of course and semester that the LMS is so married to, are both just about non-existent.\u00e2\u20ac\u009d (Ugoretz<\/a>).<\/blockquote>\n\n

Sammanfattningsvis \u00c3\u00a4r min uppfattning s\u00c3\u00a5 h\u00c3\u00a4r l\u00c3\u00a5ngt att OpenClass inte p\u00c3\u00a5 l\u00c3\u00a5nga v\u00c3\u00a4gar \u00c3\u00a4r n\u00c3\u00a5got alternativ s\u00c3\u00a5 som l\u00c3\u00a4get \u00c3\u00a4r i november 2011, men detta \u00c3\u00a4r ett h\u00c3\u00b6gintressant initiativ och n\u00c3\u00a5got som absolut m\u00c3\u00a5ste h\u00c3\u00a5llas under bevakning fram\u00c3\u00b6ver.<\/p>\n","protected":false},"excerpt":{"rendered":"

Under konferensen EDUCAUSE 2011 som h\u00c3\u00b6lls 18\u00e2\u20ac\u201c21 oktober i Philadelphia presenterade Pearson en ny LMS som de utvecklat f\u00c3\u00b6r Google Apps for Education (GAE) och som d\u00c3\u00a4rmed kan installeras via Google Apps Marketplace med ett par klick. Denna nya produkt … Forts\u00e4tt l\u00e4sa →<\/span><\/a><\/p>","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15,23],"tags":[],"_links":{"self":[{"href":"https:\/\/www.sundgrens.se\/wordpress\/wp-json\/wp\/v2\/posts\/610"}],"collection":[{"href":"https:\/\/www.sundgrens.se\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sundgrens.se\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sundgrens.se\/wordpress\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sundgrens.se\/wordpress\/wp-json\/wp\/v2\/comments?post=610"}],"version-history":[{"count":5,"href":"https:\/\/www.sundgrens.se\/wordpress\/wp-json\/wp\/v2\/posts\/610\/revisions"}],"predecessor-version":[{"id":615,"href":"https:\/\/www.sundgrens.se\/wordpress\/wp-json\/wp\/v2\/posts\/610\/revisions\/615"}],"wp:attachment":[{"href":"https:\/\/www.sundgrens.se\/wordpress\/wp-json\/wp\/v2\/media?parent=610"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sundgrens.se\/wordpress\/wp-json\/wp\/v2\/categories?post=610"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sundgrens.se\/wordpress\/wp-json\/wp\/v2\/tags?post=610"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}